Bollywood actresses are not just ruling the silver screen, but are also making a mark in the world of fashion with their own labels. Balancing their successful acting careers with entrepreneurial ventures, these stars are redefining style and flair. Here’s a look at some leading ladies who are proud owners of their own brands. From sustainable-wear to high-end fashion, they’ve got it all covered.
Island-inspired aesthetics
Manushi Chiller, Dweep
Dweep is a sustainable fashion brand co-founded by former Miss World and actor Manushi Chhillar, alongside renowned stylist Sheefa J Gilani. Rooted in their shared passion for art, oceans and clothing, Dweep embodies a harmonious blend of island-inspired aesthetics and environmentally conscious practices. The journey of Dweep began in 2016, during Manushi’s tenure as a Miss India contestant.
Heartfelt mission
Kritika Kamra, Cinnabar
Actress Kritika Kamra has embarked on a heartfelt mission to support and revive local arts and artisan communities in Madhya Pradesh. Alongside her mother, Kritika has launched Cinnabar, a fashion initiative aimed at empowering artisans from her hometown of Chanderi, a region renowned for its exquisite handloom craftsmanship. The initiative not only promotes traditional Chanderi handloom work, but also provides a platform for local weavers to showcase their exceptional skills.
Empowering local artisans
Richa Chadha, Ehaab
Richa Chadha, in collaboration with husband Ali Fazal, co-founded Ehaab, a distinctive homegrown fashion brand. Drawing inspiration from the cultural heritage of Lucknow, Ehaab is devoted to celebrating India’s rich handcrafted traditions and empowering local artisans. More than just a fashion label, Ehaab embodies a mission to preserve and promote the artistry of craftsmen who have safeguarded India’s cultural legacy for generations.
Passion for sustainability
Alia Bhatt, Ed-a-Mamma
Alia Bhatt shared that during her pregnancy, she struggled to find stylish maternity clothing in India, which inspired her to launch Ed-a-Mamma. Combining her passion for sustainability and children, Alia envisioned a brand that nurtures young minds while sharing meaningful stories. Meanwhile, Reliance Retail Ventures Ltd signed a joint venture with Ed-a-Mamma in 2023.
Timeless elegance
Soha Ali Khan, House Of Pataudi
House of Pataudi is an ethnic-wear clothing brand co-owned by Soha Ali Khan and Saif Ali Khan, inspired by the rich cultural heritage and legacy of the Pataudi family. The brand encapsulates the essence of royalty with its exquisite designs, intricate embroidery and luxurious fabrics. Offering a wide range of traditional attire and sarees, House of Pataudi blends timeless elegance with modern aesthetics.
